Accidentally Like A Martyr: Twitter Advertising & How To Prepare Your Consumer Brand For This Sub-Strategy
Last week was a big week on the social web, especially for large consumer brands. Last Friday, 72 hours after the announcement of Salesforce’s groundbreaking "Chatter":http://thesocialconcept.com/metzmash/salesforce-launches-chatter-full-scale-social-media-for-smbenterprise product (in-house social customer management for SMB/enterprise), Twitter COO Dick Costolo "announced":http://scobleizer.com/2009/11/20/twitter-to-turn-on-advertising-you-will-love-heres-how-supertweet/ that Twitter will turn on an advertising model. According to "TechCrunch":http://www.techcrunch.com/2009/11/20/twitter-ads/… More»
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